Les Gold Bio, Wiki Age, Wife, Children, Net Worth, Pawn Shop 1978 and American Jewelry And Loan

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Les Gold Profile

Les Gold is an American pawnbroker, author, reality TV star, media personality, and speaker. He is best known for his role on cable and satellite television truTV’s reality series, Hardcore Pawn.

Les Gold Age

Gold was born on 20 June 1950 in Detroit, Michigan, United States. He is 74 years old as of 2024. Furthermore, he celebrates his birthday on the 20th of June every year.

Les Gold Height

Gold stands at a height of 6 feet 2 inches (1.87 m).

Les Gold Wife 

Gold has been married to Lili Gold since 1975, and the pair has two children: a son named Seth Gold and a daughter named Ashley Broad. He is the grandson of a Jewish pawnbroker who previously owned the now-closed pawnshop, “Sam’s Loans,” located on Michigan Avenue in Detroit, Michigan.

Les Gold Children

Gold is a proud father with two children, a son, and a daughter. His daughter, Ashley, holds a bachelor’s degree in business administration from Michigan State University. Additionally, she has achieved her graduate diamond certification from the Gemological Institute of America.

Ashley serves as a co-owner of American Jewelry, contributing her expertise and dedication for over fifteen years. It’s noteworthy that she took a three-year hiatus for maternity leave during this time.

Les Gold
Les Gold

Gold Seth Gold

Gold, the son of the owner, graduated from the University of Michigan and has been a co-owner of American Jewelry since then. He is responsible for overseeing the store’s marketing division, emphasizing that without his efforts, the shop’s sole marketing initiative would be limited to “an ad in the Yellow Pages.”

Les Gold Pawn Shop | Pawn

In 1978, Les established his pawn shop, American Jewelry and Loan, situated at the Green Eight Shopping Center on 8 Mile Road in Oak Park. Later in 1993, he relocated the shop to its current site on Greenfield Road in Detroit, close to 8 Mile. Over the years, the business has expanded significantly. Moreover, currently employs approximately 50 staff members and caters to around 1,000 customers daily.

Les Gold American Jewelry And Loan | Of Hardcore Pawn

Gold is the proprietor of American Jewelry and Loan, a focal figure in the truTV show Hardcore Pawn chronicles the daily workings of his pawn business. In 1978, he inaugurated American Jewelry at the Green Eight Shopping Center on 8 Mile Road in Oak Park, relocating to its current site in 1993.

Detroit Pawn Shop Gold | Pawn Shop Detroit

Gold Pawn Shop is located on Greenfield Road in Detroit near 8 Mile – a 50,000-square-foot building that was formerly a bowling alley. For more information click here.

Les Gold Net Worth | How Much Is Worth? | Gold Vermögen

Gold has an estimated net worth of $5 million which he has earned through his pawn shop business and media personality.

Les Gold Book

Gold’s memoir, titled “For What It’s Worth: Business Wisdom from a Pawnbroker,” was released on June 1, 2013, through Penguin/Portfolio. This autobiographical work delves into Gold’s journey in establishing a prosperous pawn shop. Additionally, offering insights into the intricacies of his approach and advocates for a mindset akin to that of a pawnbroker, applicable across various fields.

The book achieved notable success, securing the #4 spot on The New York Times Best Seller list in the How-to, Advice, and Miscellaneous category for the week of June 30, 2013. Additionally, it claimed the #8 position in the Hardcover Business Books category for July 2013. A significant highlight was the feature of Gold, his book, and his “Three Simple Steps to Successful Negotiation” on ABC’s Good Morning America on June 18, 2013.

Les Gold Instagram

Gold is active on his Instagram page. He has 46.8k Followers.

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